Using Microsoft Publisher Business Card Templates

By Jeannie Chapman


You never know who can potentially benefit your business. Whether you are at a networking event or chatting with someone at a party it can be surprising who can help you out. Therefore it is important to be prepared. However you do not necessarily need a graphic designer to create an effective business card. Using Microsoft Publisher Business card templates can make this a lot easier.

Before you use the program it is worth considering what is best suited to your product or service. What works for one particular company may not be suitable for another. For example if you are an artist then you want to show off your images as much as possible whereas a finance company may want something a bit simpler and focus mainly on the services they offer.

Whatever design you choose you have to consider the relevant information needed. Contact details are essential as this is how people will find your company! While in the past this would have focused mainly on postal addresses and phone numbers increasingly more businesses use social media and promote via a variety of platforms so you may wish to include these details as well.

A double sided one is better suited to people who have a bit more information they need to impart. You may want to put contact details on the front and have more details on the back. Details on the back may include a promotion or enticing a potential customer to go on your newly relaunched website. There is no right or wrong as such it is more about choosing a design best suited to your needs.

Other possible bits of information to include on the back of your card can include website details, short testimonials from clients or even a map showing people where you are located. This is especially useful if you have only recently been established and want people to come and find you.

Whatever design you choose there are certain basics that need to be on there. Contact information is crucial so that people know how to contact you. Remember to double check this before you print your cards to avoid the embarrassment of having to get your pen out and correcting them.

It is also important to ensure that you keep your information up to date. You could have a lot of customers trying to contact you who may not be able to because you gave them outdated information at a networking event. You also need to be sure that it is legible and the text is big enough for people to read.

As well as the Microsoft Publisher Business Card templates included with the program it is possible to find a number of other ones online as well. You should also look online to find tutorials to help you develop effective looking cards that will get the attention of potential clients. With the right approach you can get the most from your cards!




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