What To Know About Internal Linking, By Long Island SEO Specialists

By Arthur Williams


Anyone that specializes in Long Island SEO that links can come from anywhere. This brings us to the topic of internal linking, which is the process by which links that are created on one domain, to link back to the domain in question. This is a common practice, but you may want to learn more about it. For a better understanding of what, exactly, internal linking is, here is some information that you would be wise to keep in mind.

If your site is on a particular domain, you might have created a few links that direct users back to the same domain. Believe it or not, this is a general example of an internal linking practice set in motion. Depending on how said links are integrated, they can go a long way in enhancing the user experience. What you may not know, though, is that the aforementioned practice carries additional Long Island SEO value.

According to reputable names like www.fishbat.com, a solid internal linking strategy can help with rankings for various keywords. When you use a link with a particular anchor text, ideally what you'd like to show up for in search engine results, it will be able to increase your ranking for that very term. In short, it makes sense to link to yourself for this reason. Provided this isn't done in excess, it can make a considerable difference.

Now that you understand the value of internal linking in certain respects, you must also be mindful of the best practices. When including links, ensure that they will yield value. To be more specific, your target audience should be able to use them to benefit themselves. It doesn't matter if this comes in the form of obtaining new information or eventually buying a product. As far as internal linking is concerned, value is the name of the game.

Furthermore, be mindful of how many internal links you include. The general rule of thumb is that the more links a piece of content has, the less value those links will have. While quantity was important years ago, it's easy to see that this has changed in recent times. It's not so much the number of links that matters, but rather how carefully the few links you use are incorporated. To put this into simplest terms, less is more.




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