Crowdfunding For Women Owned Products And Services

By Alta Alexander


As crowdfunding is a rather new concept, there is a lot to be learned on the part of those establishing campaigns and those providing funds. Those sites dedicated to crowdfunding for women oriented products and services are seeing great success at the moment. One reason being that while all businesses, products and services are established by women, men can also contribute to these campaigns.

Also, as the entire process is rather new, it is important to understand how the process works. Generally, one can post different types of projects asking for financial support. Some projects which already exist are related to business, entertainment, financial investments and others. One of the most popular is that of Pine Alley.

One of these websites is that of Pine Alley. It is also one of the best and most used of these women oriented sites. Although, there are others which offer the same opportunities, this particular site has already seen great success with campaigns which have come to fruition in a short amount of time.

While men are allowed to contribute, these sites only accept campaigns established by women. In addition, while men can and often do provide funding, the main focus continues to be in relation supporting other women. Still, as all donations are appreciated the women behind these projects appreciate all the support regardless of gender.

Most women oriented funding sites create an easy path to setting up a campaign. In fact, most provide step-by-step instructions on set-up through completion. Whereas, some even provide business consultants which can provide ideas and services either free or for a nominal fee. The best of which provide this opportunity of counseling on an ongoing basis when it comes to questions or issues which may arise over the course of the campaign.

As the websites also benefit financially and with regards to positive reviews, most are happy to share this information free of charge. Although, there are others in which these fees help pay overhead and keep the site in operation. One important aspect on the part of the user, and those running these websites is that the individuals or groups have the necessary knowledge and information to take the campaign from start-up through completion.

Otherwise, the idea behind the product or service may remain only an idea even once a campaign has started. While at times individuals can keep funds provided if a campaign fails, most often a donor expects any funding provided be returned. Most all project funding websites have upfront agreements. It is expected that individuals read and understand these guidelines before becoming involved in the process whether the individual is a registered owner or funder of a campaign.

Other opportunities for obtaining funding include applying to shows like Shark Tank, or going through traditional banks, credit unions or financial firms to obtain the monies needed for a start-up. While this is the case, not all have the credit or skills necessary to obtain these type funds. As such, crowdfunding has found an online presence which can help others obtain, fund and support various projects.




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