Traffic From Pinterest Drives 67% Increase For E-Commerce Revenue

By Hanif Imran


Pinterest is a wonderful place. It can allow you to get a lot of traffic to your site. It has increased 67% in E-Commerce Revenue which is a great number. If you have a website you need to be using it and using it every single day.



This is one of the easiest ways to get traffic to a Web 2.0 property, and it has definitely helped e-commerce revenue. Here are a couple reasons why Pinterest has increased as much as 67% of all e-commerce revenue across the web, making it one of the most viable ways to quickly generate traffic to products that are selling.

According to Piqora, which is a company that looks at analytics online, says that e-commerce revenue for the first six months of the year had increased a whopping 67%. After looking at a variety of different data providers, including information from Google analytics, they were actually able to discern how much revenue every pin provided for different types of products. For instance, when looking at 100% as a total, 90% of the pins that led to sales on the Web had to do with retail brands, home decor brands and apparel brands.

If you are not on Pinterest yet you need to get over there and set up an account as soon as possible. You will want to make sure you start sharing and getting your site out there. It will be one of the best things you can do for your business.

But the average order from Pinterest isn't just bigger than Facebook, it's bigger than Google, Amazon, Yahoo, Bing, Vimeo, Twitter and You Tube! As an interesting side note, Pinterest pins with prices on them, get 36% MORE likes! Weird, right? Think of Pinterest as a way for people to window shop what others recommend. Pinterest is set up for shoppers and buyers. Social sites like Twitter and Facebook are set up for people to be, well, social! Pinterest shopping is helping to fuel the 67% increase in E-Commerce revenue. Other social media sites better watch out!

Piqora, and analytic and marketing solution provider, clearly showed this year the power of images when it comes to making sales online. It is expected to continue until the end of the year because of how the platform of Pinterest works, making it easy for people to share pictures online. You can benefit from this information by creating your very own Pinterest page, sharing images of things that you find valuable. And in the mix, by including images of your own products, you can drive traffic to your main website and start to reap the benefits of image sharing today.




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