Long Island Advertising: The Do's And Don'ts Of Reddit Video

By Arthur Williams


In 2018, Reddit announced that videos hosted, on their platform, were viewed 1.4 billion times per month. The growth of video content on this platform should come as no surprise, as most people tend to gravitate toward said content, but it should indicate where business owners should place their focus. Anyone that's looking to achieve Long Island advertising success should be mindful of these do's and don'ts. They will help you generate traction on this platform, from a video standpoint.

If you're planning on developing video content, specifically to be used on Reddit, shorter lengths work better. This is true for virtually any social media platform, as videos only a few minutes in length each perform better. They require less commitment on the part of the user, which reputable agencies like fishbat will tell you, but value won't be lost. Your content will perform, catching the attention of daily Redditors and potential consumers alike.

Once you have the appropriate length for Reddit videos down, ensure that the subject matter is on topic. If a video fails to stick to a particular topic, regardless of the industry being discussed, anyone viewing it may lose interest. After all, they're not receiving the value that they expect. As long as you keep your content on the right track, it will perform, potentially attracting more leads from Reddit in the process.

When it comes to the "don'ts" of Reddit video, blatant advertising is one of the most noteworthy. Reddit users, across the board, are similar in the sense that they know when they're being outwardly promoted to. If this happens, they're less likely to consume what's being presented to them. Ergo, you will lose out on traffic. You have to be creative with your video content, showing what your business entails without going too far in regard to promotional tactics.

Another mistake that can be made, in regard to Reddit video content, is a lack of genuineness. Simply put, anything that you put online will be reflective of your brand, which is why you should be as upfront as possible. Let Redditors know what your company is all about. Be as transparent as you can be. The individuals that are active on this site appreciate when businesses are genuine, such as with the content they provide.




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