How To Blog On Tumblr For Long Island Advertising Success

By Paula Hess


There is a host of benefits to blogging on Tumblr. Not only does this social media platform serve as something of a blog platform in its own right, but it boasts a wide audience that, with the right content, can be directly engaged with. Blogging on said social platform may be easier said than done, though, if you lack an understanding of Tumblr and its various complexities. Here are a few tips that the best Long Island advertising agencies can provide.

To start, understand that images go a long way in addition to written content. In fact, those that have used Tumblr in the past will tell you that this platform favors visuals more than anything else. What this means is that if you rely on long-form material alone, you may not see as much engagement as you'd like. By including a few images with each piece of written content, you will start to use Tumblr as a valuable tool for your business.

Another thing to know about blogging on Tumblr is that hot topics perform better than others. While this can be said about virtually any social media platform, in addition to digital media, Tumblr content comes and goes at such a rapid pace that it's vital to stay on top of things. If there's a story that people are talking about, cover it. The sooner that you do so, the better your content will be able to perform.

Outside of blog writing, engagement with one's audience is vital to blogging on Tumblr. Let's say that your blog reaches the point where your content receives likes and reblogs on a daily basis. In this scenario, it would make sense to stay engaged with your followers. This will allow you to reach out to them and let them know that you appreciate their support. The more that you engage with them, the stronger your blog's reputation will become.

Finally, make sure that your blog stands out from the pack. While this may seem like a challenge, Tumblr offers a number of themes that you can use, whether your blog is focused on images, long-form editorials, or what have you. Furthermore, you can implement your own theme by way of HTML. Presentation goes a long way, meaning that if your blog fails to stand out, your content will follow suit.




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