Long Island Advertising Agencies: 4 Things To Know About Linkedin

By Arthur Williams


When it comes to social media networks designed for professionals, LinkedIn is the most prevalent name. Since its launch in 2003, it has been able to connect coworkers and industry thought leaders alike, which has opened several doorways for selling and partnership opportunities alike. How much do you know about LinkedIn, though? The information you uncover may surprise you. Here are just 4 facts shared by a Long Island advertising agency.

First and foremost, did you know that there are over 560 million users on LinkedIn? While this number might be surprising, it's made even more staggering when you consider that the users in question are located worldwide. Professionals have been able to connect from the United States to Canada to even Japan. These are just reasons why this site has been able to thrive, which the likes of fishbat will be able to attest.

If you spent a decent length of time on your LinkedIn profile, you might have noticed the "Skills & Endorsements" section. The premise of this is self-explanatory, but you may be surprised by how detailed it can be. For example, up to 50 skills can be listed, though only the top 3 that you're endorsed for will be immediately visible. The skills in question differ based on specialties like writing, sales, and the like. It's advised that you choose the skills that are most relevant to make your profile stand out.

Next, let's discuss LinkedIn Publishing, as users take advantage of it for content creation purposes. Did you know that, on average, 100,000 articles are published weekly? This speaks volumes about the importance of content on LinkedIn. Furthermore, there are various topics that can be covered in detail. These include, but aren't limited to, news stories, personal successes, and advice. These are just a few ideas that can help you make the most of the platform in question.

LinkedIn has premium account options that many users tend to overlook. This shouldn't be the case, as they provide additional functionality to those that may want to use this social media platform for serious marketing or business in general. One of the premium tiers, the Sales option, is ideal for those that would like to target potential leads and build relationships with them. This can be done through an array of services like unlimited searches and detailed analytics.




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