Tips To Help In Crowdfunding For Nonprofits

By Karyn Shields


Raising money to run your non profit organization can be a huge challenge. However, by putting together various resources that you have at your disposal, you can be able to raise the funds that you need. One of the ways you can fund raise is through the use of websites that offer crowdfunding for nonprofits. To make it possible for you to raise as much money as you can, there are various factors that you should keep in mind.

Determine how much money you need to raise and set realistic goals. You will have to check how much other people who are running the same campaign have been able to raise and compare it to how much you are hoping to raise. Also, keep in mind the amount of money you have been able to raise in similar drives and how much money people donate on average for such campaigns.

Carefully choose a website where you will run your campaign. There are many websites that can provide you with a platform to fundraise. The site you choose should support the kind of causes you are interested in. It should also be easy to use and easy to navigate, so as not to put off users from the site.

You will need to publicize your campaign as much as possible. It is not just enough for you to set up your campaign on a website and expect that money will automatically start pouring in. You have to put in a lot of effort to inform people about your project. If possible, have a fundraising team that you work with to help you build a buzz about your project.

Come up with a compelling story to explain why you need the money. Having some background information adds credibility to your objectives for fundraising. It also helps potential donors to identify with your story. Take your time to come up with an interesting storyline so as to get your campaign the attention that it deserves.

Make it possible for your contributors to give whatever amount of money they are comfortable with. Set different levels of contribution. Also, it might help if you have raised part of the money that you need. This will give donors the confidence that you are serious about the project. They will also be encouraged to give if they see that other people have also contributed.

Create a video as part of your fundraising campaign. This is because video makes it possible for the potential donor to get to see you and to get to know you. In addition, it will be much easier for your donors to share videos with other people and help you build up momentum towards your campaign.

Once your campaign takes off, be sure to follow up on people who pledge to give. Also, send thank you notes to those who have given. Provide regular updates on the progress that you are making in your project. You can come up with two separate email lists. One list should be for your donors and another list for potential donors.




About the Author:



No comments:

Post a Comment